Sponsorship in esports in Spain has experienced a significant increase in recent years. Electronic sporting events have become an attractive platform for brands and companies, attracting their investment. Social media plays an important role in sponsor visibility, harnessing the power of digital marketing. Furthermore, the economic impact of sponsorships in esports is notable, with large

The first thing that we must take into account in an esports club is that an organization of this nature cannot live only on the prizes it obtains as a result of its participation in professional competitions. Therefore, it must prepare a complete catalogue of products and services that enable sufficient sources of income to