Brands must improve their understanding of consumer expectations.
Traditional market research does not always lead to real knowledge of the markets. More exhaustive analysis must be carried out to aid a better understanding of the needs that consumers do not readily reveal and thus gain greater influence over their behaviour.
Influencers play a fundamental role and identifying the most appropriate for a brand is crucial
The analysis and interpretation of market data helps organizations to substantially improve their understanding of consumer expectations.
SOCIAL LISTENING AND SENTIMENT ANALYSIS
THERE IS A LOT OF DATA TO ANALYZE AND TAKE THE RIGHT DIRECTION IS THE KEY
MarketinLife provides a range of services based on the extensive experience we have acquired in areas such as the knowledge of consumer types, market strategies, buying dynamics and even market orientation.
OUR SERVICES IN THIS AREA ARE AS FOLLOWS
COMPETITIVE POSITIONING IN MARKETS
PREDICTIVE BEHAVIOUR MODEL
Following the implementation of these services, organizations will be able to
Better segment consumers
Better predict consumer behaviour
Generate Up-selling and Cross-selling business opportunities
Market better optimized products, at much more rational prices and through the most appropriate channels.
DON´T MISS THE CHANCE TO TAKE ADVANTAGE OF THE NEW BUSINESS OPPORTUNITIES
Analyze the market and identify the best springs to boost your brand